{"id":4149,"date":"2023-06-05T19:45:07","date_gmt":"2023-06-05T19:45:07","guid":{"rendered":"https:\/\/digitalmarketinglanzarote.com\/about-maica"},"modified":"2023-06-22T11:16:22","modified_gmt":"2023-06-22T11:16:22","slug":"about-maica","status":"publish","type":"page","link":"https:\/\/digitalmarketinglanzarote.com\/en\/about-maica","title":{"rendered":"ABOUT MAICA"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#258B97&#8243; background_image=&#8221;https:\/\/digitalmarketinglanzarote.com\/wp-content\/uploads\/2023\/06\/2.jpg&#8221; custom_padding=&#8221;200px||248px||false|false&#8221; custom_padding_tablet=&#8221;200px||97px||false|false&#8221; custom_padding_phone=&#8221;92px||10px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;161px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|300|||||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;60px&#8221; custom_margin=&#8221;||-1px|||&#8221; header_font_size_tablet=&#8221;40px&#8221; header_font_size_phone=&#8221;30px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 class=\"vc_custom_heading\"><span>MAICA<br \/>\n BARROS MARTINEZ<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;whatsapp icon&#8221; 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height: 80px;\" loop=\"\" autoplay=\"\"><\/lottie-player>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; background_image=&#8221;https:\/\/digitalmarketinglanzarote.com\/wp-content\/uploads\/2023\/05\/ELEMENTOS-DML-28.png&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|800|||||||&#8221; header_text_align=&#8221;center&#8221; header_text_color=&#8221;#1DB5B5&#8243; header_font_size=&#8221;50px&#8221; header_font_size_tablet=&#8221;40px&#8221; header_font_size_phone=&#8221;25px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 class=\"vc_custom_heading\"><span>COPYWRITING &amp; COMMUNITY MANAGEMENT: THE POWER OF WORDS APPLIED TO MARKETING<\/p>\n<p><\/span><\/h1>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/digitalmarketinglanzarote.com\/wp-content\/uploads\/2023\/05\/ELEMENTOS-DML-36.png&#8221; alt=&#8221;gladys becerra torlay digital marketing lanzarote&#8221; title_text=&#8221;ELEMENTS DML-36&#8243; align=&#8221;center&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; module_class=&#8221;ds-vertical-align&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/digitalmarketinglanzarote.com\/wp-content\/uploads\/2023\/06\/2-1.jpg&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_image_tablet=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; module_class=&#8221;ds-vertical-align&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;gotham light||||||||&#8221; text_text_color=&#8221;#454445&#8243; text_font_size=&#8221;16px&#8221; link_text_color=&#8221;#454445&#8243; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>When I was 2 years old, I impressed my family by reading them a book about Chip and Chop, the cute little chipmunks. The truth is that it had a trick, I had learned it by heart so many times I had asked my family to read it to me.<\/span><br \/><span>This was only the first of hundreds of books that have accompanied me throughout my life. I soon became passionate about reading and writing.<\/span><br \/><span>When I was only 9 years old I knew I wanted to write, but due to my restless nature (I have many passions) it took me a little longer than I expected to dedicate myself to it.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_blurb title=&#8221;MY FIRST STEPS&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|800|||||||&#8221; header_text_color=&#8221;#1DB5B5&#8243; header_font_size=&#8221;22px&#8221; body_text_color=&#8221;#454445&#8243; body_font_size=&#8221;20px&#8221; body_line_height=&#8221;2em&#8221; hover_enabled=&#8221;0&#8243; header_font_size_tablet=&#8221;22px&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; body_font_size_tablet=&#8221;20px&#8221; body_font_size_phone=&#8221;16px&#8221; body_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; animation_style=&#8221;bounce&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_blurb][et_pb_divider color=&#8221;#1DB5B5&#8243; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;15%&#8221; custom_margin=&#8221;||3px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;gotham light||||||||&#8221; text_text_color=&#8221;#454445&#8243; text_font_size=&#8221;16px&#8221; link_text_color=&#8221;#454445&#8243; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Due to life circumstances, I started to combine work with my studies at the age of 17.<\/p>\n<p>I discovered the world of hospitality and fell in love with a profession that drives you to achieve excellence in customer service.<\/p>\n<p>I was surprised by the many skills that can be developed in this world: psychology, empathy, respect, emotional management and experiential marketing among others.<\/p>\n<p>[\/et_pb_text][et_pb_blurb title=&#8221;INTERNATIONAL TRAINING&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|800|||||||&#8221; header_text_color=&#8221;#1DB5B5&#8243; header_font_size=&#8221;22px&#8221; body_text_color=&#8221;#454445&#8243; body_font_size=&#8221;20px&#8221; body_line_height=&#8221;2em&#8221; header_font_size_tablet=&#8221;22px&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; body_font_size_tablet=&#8221;20px&#8221; body_font_size_phone=&#8221;16px&#8221; body_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; animation_style=&#8221;bounce&#8221;][\/et_pb_blurb][et_pb_divider color=&#8221;#1DB5B5&#8243; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;15%&#8221; custom_margin=&#8221;||3px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;gotham light||||||||&#8221; text_text_color=&#8221;#454445&#8243; text_font_size=&#8221;16px&#8221; link_text_color=&#8221;#454445&#8243; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>After finishing my<span> <\/span><strong>studies in International Business<\/strong><span> <\/span>I decided it was time to learn to communicate more and better; so, at the age of 22 I moved to<span> <\/span><strong>London<\/strong>.<\/p>\n<p>There I dedicated 4 years of my life to<span> <\/span><strong>to perfect my English<\/strong><span> <\/span>while working at<span> <\/span> Nandos <a href=\"https:\/\/www.nandos.co.uk\/\">UK<\/a>, I was in charge of the operational training of new employees.<\/p>\n<p>I soon got tired of the cold and decided that my next destination would be a paradisiacal place.<\/p>\n<p>[\/et_pb_text][et_pb_blurb title=&#8221;BACK TO THE ORIGINS&#8221; content_max_width=&#8221;100%&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|800|||||||&#8221; header_text_color=&#8221;#1DB5B5&#8243; header_font_size=&#8221;22px&#8221; body_text_color=&#8221;#454445&#8243; body_font_size=&#8221;20px&#8221; body_line_height=&#8221;2em&#8221; header_font_size_tablet=&#8221;22px&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; body_font_size_tablet=&#8221;20px&#8221; body_font_size_phone=&#8221;16px&#8221; body_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; animation_style=&#8221;bounce&#8221;][\/et_pb_blurb][et_pb_divider color=&#8221;#1DB5B5&#8243; divider_weight=&#8221;3px&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;15%&#8221; custom_margin=&#8221;||3px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;gotham light||||||||&#8221; text_text_color=&#8221;#454445&#8243; text_font_size=&#8221;16px&#8221; link_text_color=&#8221;#454445&#8243; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;14px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Lanzarote<\/strong><span> <\/span>was knocking on my door and I opened it without a second&#8217;s hesitation.<\/p>\n<p>This change was accompanied by new professional goals. I decided it was time to recover my childhood dream: to make a living from writing.<\/p>\n<p>So, after training in French,<span> <\/span><strong>Digital Marketing<\/strong><span> <\/span>with<span> <\/span><a href=\"http:\/\/www.juanmerodio.com\/\">Juan Merodio<\/a><span> <\/span>and in<span> <\/span><strong>Copywriting<\/strong><span> <\/span>with<span> <\/span><a href=\"http:\/\/www.maidertomasena.com\/\">Ma\u00efder Tomasena<\/a>, I started to be part of the DML team, first as Community Manager and then in the area of digital strategy, from social networks to the implementation of campaigns on Google and Meta.<\/p>\n<p>I can write<span> <\/span><strong>content that sells to connect with your potential customers in English, Spanish and French<\/strong>. Not bad, isn&#8217;t it?<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MAICA BARROS MARTINEZCOPYWRITING &amp; COMMUNITY MANAGEMENT: THE POWER OF WORDS APPLIED TO MARKETING When I was 2 years old, I impressed my family by reading them a book about Chip and Chop, the cute little chipmunks. The truth is that it had a trick, I had learned it by heart so many times I had [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-4149","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Maica Barros Mart\u00ednez - Digital Strategy in Lanzarote<\/title>\n<meta name=\"description\" content=\"The power of words applied to marketing: Maica can manage your social media, online campaigns and write texts that SELL.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmarketinglanzarote.com\/en\/about-maica\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maica Barros Mart\u00ednez - 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