{"id":6392,"date":"2026-06-19T20:14:30","date_gmt":"2026-06-19T20:14:30","guid":{"rendered":"https:\/\/digitalmarketinglanzarote.com\/strategie-pour-les-hotels"},"modified":"2026-06-19T21:06:35","modified_gmt":"2026-06-19T21:06:35","slug":"strategie-pour-les-hotels","status":"publish","type":"page","link":"https:\/\/digitalmarketinglanzarote.com\/fr\/strategie-pour-les-hotels","title":{"rendered":"STRAT\u00c9GIE POUR LES H\u00d4TELS"},"content":{"rendered":"

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Moins de Booking.
Plus de r\u00e9servations directes.<\/em><\/h2>\n

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Nous concevons et mettons en \u0153uvre un syst\u00e8me complet de marque, de strat\u00e9gie et d’acquisition de clients qui r\u00e9duit votre d\u00e9pendance vis-\u00e0-vis des OTA et augmente la rentabilit\u00e9 r\u00e9elle de votre h\u00e9bergement.<\/p>\n

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Votre h\u00e9bergement est haut de gamme.
Votre canal de vente, lui, ne l’est pas.<\/em><\/h2>\n

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Chaque r\u00e9servation effectu\u00e9e via une OTA repr\u00e9sente une marge qui vous \u00e9chappe. Et tant que votre marque ne travaille pas pour vous, ce sont d’autres qui d\u00e9cident comment votre h\u00f4tel est pr\u00e9sent\u00e9, \u00e0 quel prix et \u00e0 quel type de client. <\/p>\n

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Une d\u00e9pendance excessive vis-\u00e0-vis de Booking, Expedia et d’autres agences de voyages en ligne (OTA), qui \u00e9rode la marge.<\/p>\n

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Une marque propre peu d\u00e9velopp\u00e9e : difficile de se d\u00e9marquer face \u00e0 des h\u00e9bergements g\u00e9n\u00e9riques.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bb\u00b7 03″ image_icon_width=\u00a0\u00bbnone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bbFraunces|400|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#258B97″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_font=\u00a0\u00bbInter||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#5a5a5a\u00a0\u00bb body_line_height=\u00a0\u00bb1.7″ background_color=\u00a0\u00bb#ffffff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb image_max_width=\u00a0\u00bbnone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Manque de coh\u00e9rence entre le site web, les r\u00e9seaux sociaux, les campagnes et l’exp\u00e9rience r\u00e9elle.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bb\u00b7 04″ image_icon_width=\u00a0\u00bbnone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bbFraunces|400|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#258B97″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_font=\u00a0\u00bbInter||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#5a5a5a\u00a0\u00bb body_line_height=\u00a0\u00bb1.7″ background_color=\u00a0\u00bb#ffffff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb image_max_width=\u00a0\u00bbnone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Des campagnes tactiques isol\u00e9es, sans strat\u00e9gie commerciale pour les \u00e9tayer.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bb\u00b7 05″ image_icon_width=\u00a0\u00bbnone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bbFraunces|400|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#258B97″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_font=\u00a0\u00bbInter||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#5a5a5a\u00a0\u00bb body_line_height=\u00a0\u00bb1.7″ background_color=\u00a0\u00bb#ffffff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb image_max_width=\u00a0\u00bbnone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Des r\u00e9seaux sociaux ax\u00e9s sur l’esth\u00e9tique qui ne se traduisent ni par des consultations ni par des r\u00e9servations.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bb\u00b7 06″ image_icon_width=\u00a0\u00bbnone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_level=\u00a0\u00bbh3″ header_font=\u00a0\u00bbFraunces|400|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#258B97″ header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_font=\u00a0\u00bbInter||||||||\u00a0\u00bb body_text_color=\u00a0\u00bb#5a5a5a\u00a0\u00bb body_line_height=\u00a0\u00bb1.7″ background_color=\u00a0\u00bb#ffffff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb image_max_width=\u00a0\u00bbnone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Manque de contenu audiovisuel capable de mettre en valeur les atouts r\u00e9els du logement.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ module_id=\u00a0\u00bbsyst\u00e8me\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb custom_padding=\u00a0\u00bb110px|0px|110px|0px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]02 \u00b7 Le syst\u00e8me<\/span>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ header_2_font_size=\u00a0\u00bb42px\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb20px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Nous ne vendons pas de pi\u00e8ces d\u00e9tach\u00e9es.
Nous construisons un \u00e9cosyst\u00e8me.<\/em><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb20px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Cinq disciplines qui ne fonctionnent que lorsqu’elles sont mises en \u0153uvre conjointement. C’est pourquoi nous les avons int\u00e9gr\u00e9es au sein d’un syst\u00e8me unique g\u00e9r\u00e9 par une seule et m\u00eame \u00e9quipe. <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_5,1_5,1_5,1_5,1_5″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#2f2f2f\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb92%\u00a0\u00bb max_width=\u00a0\u00bb1400px\u00a0\u00bb custom_padding=\u00a0\u00bb40px||0px||false|false\u00a0\u00bb custom_css_main_element=\u00a0\u00bbborder-radius:6px;overflow:hidden;\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb28px|24px|28px|24px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\u00b7 01<\/span><\/p>\n

Diagnostic et plan commercial<\/h3>\n

Nous d\u00e9finissons le positionnement, le client id\u00e9al, le prix per\u00e7u et la feuille de route qui structure l’ensemble des d\u00e9cisions relatives \u00e0 la marque et \u00e0 l’acquisition de clients.<\/p>\n

Strat\u00e9gie<\/span><\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb28px|24px|28px|24px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\u00b7 02<\/span><\/p>\n

Identit\u00e9 et message<\/h3>\n

Nous \u00e9laborons un r\u00e9cit de marque coh\u00e9rent \u2014 tant visuel que verbal \u2014 qui permet \u00e0 l’\u00e9tablissement de se d\u00e9marquer et de s\u00e9duire la client\u00e8le cible.<\/p>\n

Communication<\/span><\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb28px|24px|28px|24px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\u00b7 03<\/span><\/p>\n

Une pr\u00e9sence sur les r\u00e9seaux sociaux r\u00e9fl\u00e9chie<\/h3>\n

Un contenu \u00e9ditorial con\u00e7u pour vendre, et pas seulement pour plaire. Calendrier, formats et ligne \u00e9ditoriale align\u00e9s sur la strat\u00e9gie commerciale. <\/p>\n

R\u00e9seaux<\/span><\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb28px|24px|28px|24px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\u00b7 04<\/span><\/p>\n

Campagnes g\u00e9n\u00e9rant une demande directe<\/h3>\n

Meta, Google et les publicit\u00e9s display g\u00e9r\u00e9es pour g\u00e9n\u00e9rer du trafic cibl\u00e9 vers votre moteur de r\u00e9servation, et non vers votre fiche Booking.<\/p>\n

PPC<\/span><\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_5″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb28px|24px|28px|24px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]\u00b7 05<\/span><\/p>\n

Production audiovisuelle haut de gamme<\/h3>\n

Des s\u00e9quences film\u00e9es sur place aux Canaries qui transmettent une exp\u00e9rience authentique, une atmosph\u00e8re et un cadre.<\/p>\n

Vid\u00e9o<\/span><\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#fbfaf7″ custom_padding=\u00a0\u00bb110px|0px|110px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb70px||70px||true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb50px||50px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]03 \u00b7 Ce que vous obtenez<\/span>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ header_2_font_size=\u00a0\u00bb43px\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb20px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Des r\u00e9sultats qu’un calendrier de publication ne peut pas offrir.<\/em><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3,1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb92%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb40px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]01<\/span><\/p>\n

Davantage de r\u00e9servations directes<\/h3>\n

Renforcement du canal de distribution propre afin de r\u00e9duire la part consacr\u00e9e aux commissions.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]02<\/span><\/p>\n

Une marque au positionnement concret<\/h3>\n

Un h\u00e9bergement dont on se souvient pour une raison pr\u00e9cise, et pas seulement pour sa cat\u00e9gorie.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]03<\/span><\/p>\n

Coh\u00e9rence visuelle et commerciale<\/h3>\n

M\u00eame ton, m\u00eame niveau et m\u00eame message \u00e0 chaque point de contact.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]04<\/span><\/p>\n

Messages adapt\u00e9s au client id\u00e9al<\/h3>\n

Une communication con\u00e7ue pour attirer le client qui correspond le mieux \u00e0 votre produit.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]05<\/span><\/p>\n

Une pr\u00e9sence num\u00e9rique qui v\u00e9hicule de la valeur<\/h3>\n

Une exp\u00e9rience en ligne \u00e0 la hauteur de celle que vous offrez sur place.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb32px|28px|32px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]06<\/span><\/p>\n

Une strat\u00e9gie qui sous-tend chaque action<\/h3>\n

Des d\u00e9cisions marketing fond\u00e9es sur des donn\u00e9es commerciales, et non sur l’intuition ou les tendances.<\/p>\n

<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_id=\u00a0\u00bbpack\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb110px|0px|110px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb70px||70px||true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb50px||50px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]04 \u00b7 Ce que comprend le pack<\/span>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ header_font_size=\u00a0\u00bb43px\u00a0\u00bb header_2_font_size=\u00a0\u00bb43px\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb20px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Une solution compl\u00e8te.
Une seule et m\u00eame \u00e9quipe.<\/em><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb24px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Nous ne choisissons pas des modules isol\u00e9s. Chaque domaine est con\u00e7u en fonction des autres afin que le syst\u00e8me fonctionne dans un seul et m\u00eame sens : votre r\u00e9servation directe. <\/p>\n

[\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/images.unsplash.com\/photo-1559339352-11d035aa65de?auto=format&fit=crop&w=1280&q=80″ alt=\u00a0\u00bbUne \u00e9dition haut de gamme\u00a0\u00bb title_text=\u00a0\u00bbUne \u00e9dition haut de gamme\u00a0\u00bb align_tablet=\u00a0\u00bbcenter\u00a0\u00bb align_phone=\u00a0\u00bb\u00a0\u00bb align_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_duration=\u00a0\u00bb500ms\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb10%\u00a0\u00bb custom_css_main_element=\u00a0\u00bbheight:420px; object-fit:cover; width:100%;\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\n
01<\/div>\n
\n

Strat\u00e9gie de marque et strat\u00e9gie commerciale<\/h3>\n
    \n
  • \u2014 Audit \u00e0 360\u00b0 de l’h\u00e9bergement et de son march\u00e9<\/li>\n
  • \u2014 Positionnement, proposition de valeur et client id\u00e9al<\/li>\n
  • \u2014 Feuille de route trimestrielle et indicateurs cl\u00e9s de performance (KPI)<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
    \n
    02<\/div>\n
    \n

    Identit\u00e9 et communication<\/h3>\n
      \n
    • \u2014 Guide de ton, de message et de vocabulaire de la marque<\/li>\n
    • \u2014 Direction artistique et coh\u00e9rence visuelle<\/li>\n
    • \u2014 R\u00e9daction narrative pour le web et les campagnes<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
      \n
      03<\/div>\n
      \n

      Les r\u00e9seaux sociaux au service d’une cause<\/h3>\n
        \n
      • \u2014 Strat\u00e9gie de contenu ax\u00e9e sur la conversion<\/li>\n
      • \u2014 Production mensuelle de contenus (photos, vid\u00e9os, textes)<\/li>\n
      • \u2014 Gestion, analyse et optimisation continue<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
        \n
        04<\/div>\n
        \n

        Campagnes PPC et prospection directe<\/h3>\n
          \n
        • \u2014 Meta Ads, Google Ads et publicit\u00e9s display cibl\u00e9es<\/li>\n
        • \u2014 Suivi du moteur de r\u00e9servation directe<\/li>\n
        • \u2014 Optimisation hebdomadaire sur la base de donn\u00e9es r\u00e9elles<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
          \n
          05<\/div>\n
          \n

          Production audiovisuelle<\/h3>\n
            \n
          • \u2014 Tournage de film sur place aux Canaries<\/li>\n
          • \u2014 Contenus \u00ab hero \u00bb et formats sociaux verticaux<\/li>\n
          • \u2014 Montage, colorim\u00e9trie et banque de ressources r\u00e9utilisables<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
            \n
            06<\/div>\n
            \n

            Accompagnement strat\u00e9gique<\/h3>\n
              \n
            • \u2014 R\u00e9unions r\u00e9guli\u00e8res avec la direction<\/li>\n
            • \u2014 Un rapport de synth\u00e8se clair et exploitable<\/li>\n
            • \u2014 Un interlocuteur unique pour l’ensemble du syst\u00e8me<\/li>\n<\/ul>\n<\/div>\n<\/div>\n

              [\/et_pb_text][et_pb_button button_url=\u00a0\u00bb#contacto\u00a0\u00bb button_text=\u00a0\u00bbDemander un devis pour mon h\u00e9bergement\u00a0\u00bb button_alignment=\u00a0\u00bbleft\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb14px\u00a0\u00bb button_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_bg_color=\u00a0\u00bb#148f9d\u00a0\u00bb button_border_width=\u00a0\u00bb0px\u00a0\u00bb button_border_radius=\u00a0\u00bb999px\u00a0\u00bb button_letter_spacing=\u00a0\u00bb0px\u00a0\u00bb button_font=\u00a0\u00bbInter|500|||||||\u00a0\u00bb button_icon=\u00a0\u00bb$||divi||400″ button_icon_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb16px|28px|16px|28px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_id=\u00a0\u00bbparce que\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#fbfaf7″ custom_padding=\u00a0\u00bb110px|0px|110px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb70px||70px||true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb50px||50px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_4,1_4″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]05 \u00b7 Pourquoi choisir Digital Marketing Lanzarote ?<\/span>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ header_2_font_size=\u00a0\u00bb43px\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb20px|||\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              Une \u00e9quipe qui se concentre sur les aspects commerciaux,<\/em> et pas seulement sur l’esth\u00e9tique.<\/h2>\n

              [\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/images.unsplash.com\/photo-1542314831-068cd1dbfeeb?auto=format&fit=crop&w=1280&q=80″ alt=\u00a0\u00bbInt\u00e9rieur d'une villa haut de gamme \u00e0 Lanzarote\u00a0\u00bb title_text=\u00a0\u00bbInt\u00e9rieur d'une villa haut de gamme \u00e0 Lanzarote\u00a0\u00bb align_tablet=\u00a0\u00bbcenter\u00a0\u00bb align_phone=\u00a0\u00bb\u00a0\u00bb align_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbslide\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_duration=\u00a0\u00bb500ms\u00a0\u00bb animation_intensity_slide=\u00a0\u00bb10%\u00a0\u00bb custom_css_main_element=\u00a0\u00bbheight:520px; object-fit:cover; width:100%;\u00a0\u00bb border_radii=\u00a0\u00bbon|6px|6px|6px|6px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              01<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              La vision strat\u00e9gique avant tout<\/h3>\n

              Avant de produire quoi que ce soit, nous mettons de l’ordre dans l’entreprise. Le reste n’est qu’une question de mise en \u0153uvre. <\/p>\n

              [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              03<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              Production audiovisuelle en interne<\/h3>\n

              Mat\u00e9riel vid\u00e9o permettant de retranscrire cette exp\u00e9rience selon une approche cin\u00e9matographique.<\/p>\n

              [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              05<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              Un \u00e9tat d’esprit haut de gamme<\/h3>\n

              Nous communiquons avec vous de la mani\u00e8re dont vos clients s’attendent \u00e0 ce que vous le fassiez.<\/p>\n

              [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              02<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              Priorit\u00e9 \u00e0 la rentabilit\u00e9<\/h3>\n

              Chaque action est mesur\u00e9e en termes de marge r\u00e9elle, et non en termes de port\u00e9e ou de \u00ab likes \u00bb.<\/p>\n

              [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              04<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              Tournage en pr\u00e9sentiel aux Canaries<\/h3>\n

              Nous sommes \u00e0 Lanzarote : nous tournons dans votre h\u00f4tel sans frais logistiques suppl\u00e9mentaires.<\/p>\n

              [\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              06<\/span>Diff\u00e9rentiel<\/span><\/div>\n

              Un interlocuteur unique<\/h3>\n

              Strat\u00e9gie, image de marque, contenu et campagnes sous une m\u00eame direction cr\u00e9ative.<\/p>\n

              [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb100px|0px|100px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb70px||70px||true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb50px||50px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb width=\u00a0\u00bb90%\u00a0\u00bb max_width=\u00a0\u00bb1280px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]06 \u00b7 Confiance<\/span>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.6″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbInter|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#3a3a3a\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7″ background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

              \n

              \u00ab<\/span>Nous avons cess\u00e9 de nous concentrer sur des publications isol\u00e9es pour commencer \u00e0 r\u00e9fl\u00e9chir \u00e0 la mani\u00e8re dont l\u2019h\u00f4tel se pr\u00e9sente. Le dialogue avec le client a chang\u00e9 \u2014 et le compte de r\u00e9sultat aussi.\u00bb<\/span> <\/p>\n