{"id":5138,"date":"2025-01-21T20:08:41","date_gmt":"2025-01-21T20:08:41","guid":{"rendered":"https:\/\/digitalmarketinglanzarote.com\/un-site-web-optimise-pour-votre-hotel-la-cle-pour-augmenter-les-ventes-directes"},"modified":"2025-01-21T20:56:34","modified_gmt":"2025-01-21T20:56:34","slug":"un-site-web-optimise-pour-votre-hotel-la-cle-pour-augmenter-les-ventes-directes","status":"publish","type":"post","link":"https:\/\/digitalmarketinglanzarote.com\/fr\/un-site-web-optimise-pour-votre-hotel-la-cle-pour-augmenter-les-ventes-directes","title":{"rendered":"Un site web optimis\u00e9 pour votre h\u00f4tel : la cl\u00e9 pour augmenter les ventes directes"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbsection\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb9px||4px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_row admin_label=\u00a0\u00bbrang\u00e9e\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text admin_label=\u00a0\u00bbText\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb]<\/p>\n<p data-pm-slice=\"1 1 []\"><span><strong>R\u00e9servation directe : le meilleur ami de votre h\u00f4tel (et de votre chiffre d&rsquo;affaires)<\/strong><\/span><\/p>\n<p><span>Les OTA sont comme cet ami sympathique qui vient toujours aux d\u00eeners&#8230; mais qui ne paie jamais l&rsquo;addition. Chaque r\u00e9servation qui passe par eux prend leur \u00ab\u00a0petit\u00a0\u00bb pourcentage (15-20% petit, bien s\u00fbr) dont vous pourriez profiter pour am\u00e9liorer votre h\u00f4tel, votre service ou, pourquoi pas, prendre des vacances bien m\u00e9rit\u00e9es. <\/span><\/p>\n<p><span>Par cons\u00e9quent, attirer <\/span><span><strong>plus de r\u00e9servations directes<\/strong><\/span><span> par le biais de votre site web n&rsquo;est pas seulement une bonne id\u00e9e, c&rsquo;est la meilleure d\u00e9cision pour votre entreprise.<\/span><\/p>\n<p><span><strong>Avantages des r\u00e9servations directes :<\/strong><\/span><\/p>\n<ul data-spread=\"false\">\n<li><span><strong>Plus de revenus, moins de maux de t\u00eate.<\/strong><\/span><span>  Pas d&rsquo;interm\u00e9diaires, tous les revenus vous reviennent.<\/span><\/li>\n<li><span><strong>Relation directe avec le client.<\/strong><\/span><span>  Vous pouvez r\u00e9pondre \u00e0 leurs besoins d\u00e8s le premier clic et les fid\u00e9liser.<\/span><\/li>\n<li><span><strong>Contr\u00f4le total.<\/strong><\/span><span>  Vous proposez des promotions exclusives, am\u00e9liorez l&rsquo;exp\u00e9rience et d\u00e9cidez des r\u00e8gles du jeu.<\/span><\/li>\n<li><span><strong>Votre marque, votre histoire.<\/strong><\/span><span>  Vous ne serez plus noy\u00e9 parmi des centaines d&rsquo;options dans les OTA.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_text_color=\u00a0\u00bb#258B97&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb]<\/p>\n<h2>Sites web con\u00e7us pour attirer les r\u00e9servations directes<\/h2>\n<p>[\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/digitalmarketinglanzarote.com\/wp-content\/uploads\/2025\/01\/251-cklfr12400x955.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][\/et_pb_image][et_pb_text admin_label=\u00a0\u00bbText\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_size=\u00a0\u00bbinitial\u00a0\u00bb background_position=\u00a0\u00bbtop_left\u00a0\u00bb background_repeat=\u00a0\u00bbrepeat\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb]<\/p>\n<p><span>Nous savons que g\u00e9rer cela n&rsquo;est pas aussi facile qu&rsquo;il n&rsquo;y para\u00eet. Mais c&rsquo;est l\u00e0 que nous intervenons,   <\/span><span><strong>Marketing num\u00e9rique \u00e0 Lanzarote<\/strong><\/span><span><a href=\"https:\/\/clicktotravel.es\" target=\"_blank\" rel=\"noopener\">clicktotravel<\/a>, la d\u00e9l\u00e9gation officielle de <a href=\"https:\/\/clicktotravel.es\" target=\"_blank\" rel=\"noopener\">clicktotravel<\/a> aux \u00eeles Canaries. Nous vous offrons une   <\/span><span><strong>pack tout-en-un<\/strong><\/span><span> qui fera des r\u00e9servations directes un jeu d&rsquo;enfant (ou plut\u00f4t un buffet gratuit).<\/span><\/p>\n<p><span><strong>Que comprend notre pack ?<\/strong><\/span><\/p>\n<ul data-spread=\"false\">\n<li><span><strong>Une conception web spectaculaire :<\/strong><\/span><span> Adapt\u00e9 \u00e0 votre h\u00f4tel et optimis\u00e9 pour les conversions.<\/span><\/li>\n<li><span><strong>Moteur de r\u00e9servation puissant :<\/strong><\/span><span> Plus rapide que le Wi-Fi \u00e0 la r\u00e9ception.<\/span><\/li>\n<li><span><strong>Vid\u00e9o promotionnelle irr\u00e9sistible :<\/strong><\/span><span> Parce qu&rsquo;une image vaut mille commissions.<\/span><\/li>\n<\/ul>\n<p><span>En bref, avec nous <\/span><span><strong>vous oubliez les OTA<\/strong><\/span><span> et vous commencez \u00e0 voir vos revenus augmenter pendant que vos clients profitent de leur s\u00e9jour.<\/span><\/p>\n<p><span>Contactez-nous et commencez \u00e0 transformer les visites en r\u00e9servations directes !<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_text_color=\u00a0\u00bb#258B97&Prime; locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb]<\/p>\n<h2>Voici un exemple de ce que nous pouvons faire pour votre h\u00f4tel<\/h2>\n<p>[\/et_pb_text][et_pb_video src=\u00a0\u00bbhttps:\/\/youtu.be\/VHdx8tB3kK4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][\/et_pb_video][et_pb_button button_url=\u00a0\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxIn19@\u00a0\u00bb url_new_window=\u00a0\u00bbon\u00a0\u00bb button_text=\u00a0\u00bbCONTACTEZ-NOUS ET COMMEN\u00c7ONS\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _dynamic_attributes=\u00a0\u00bbbutton_url\u00a0\u00bb _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_color=\u00a0\u00bb#1DB5B5&Prime; button_border_radius=\u00a0\u00bb16px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>R\u00e9servation directe : le meilleur ami de votre h\u00f4tel (et de votre chiffre d&rsquo;affaires) Les OTA sont comme cet ami sympathique qui vient toujours aux d\u00eeners&#8230; mais qui ne paie jamais l&rsquo;addition. Chaque r\u00e9servation qui passe par eux prend leur \u00ab\u00a0petit\u00a0\u00bb pourcentage (15-20% petit, bien s\u00fbr) dont vous pourriez profiter pour am\u00e9liorer votre h\u00f4tel, votre [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[41],"tags":[],"class_list":["post-5138","post","type-post","status-publish","format-standard","hentry","category-conseils-en-matiere-de-marketing-numerique"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pack web + vid\u00e9o pour les h\u00f4tels<\/title>\n<meta name=\"description\" content=\"Un tout en 1 : un site web con\u00e7u par clicktotravel + une vid\u00e9o promotionnelle qui communique les valeurs de votre h\u00f4tel. 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