by adminnuevawebdml | Marketing in times of crisis
In previous chapters we saw what a crisis is and what happens to consumers in times of crisis. Today it is the turn of brands 𝐂𝐀𝐏𝐈𝐓𝐔𝐋𝐎 𝟎𝟑 – 𝐐𝐔𝐄 𝐋𝐄𝐒 𝐏𝐀𝐒𝐀 𝐀 𝐋𝐀𝐒 𝐋𝐀𝐒 𝐌𝐀𝐑𝐂𝐀𝐒 𝐄𝐍 𝐓𝐈𝐄𝐌𝐏𝐎𝐒 𝐃𝐄 𝐂𝐑𝐈𝐒𝐈𝐒? As we saw in chapter 2: in times of crisis, consumers change their...
by adminnuevawebdml | Marketing in times of crisis
MARKETING IN TIMES OF CRISIS – Chapter 02: Confinement / What happens to consumers in times of crisis? DAY 1: “Really, they’re confining us? Well, it’s 15 days at home and that’s it…” DAY 58: “Que te...
by adminnuevawebdml | Marketing in times of crisis
We are starting a new series of posts: marketing in times of crisis. A series in which we will review together what happens to brands and consumers in times of crisis, and what we can do to keep our company selling in these times. We hope you like this new series of...
by adminnuevawebdml | Digital marketing tips
In this very interesting video, marketing expert César Dabián talks about psychomarketing: these mental processes that lead us to buy products and services. We love this video because while it explains that psychomarketing can be a tool used to deceive or manipulate...
by adminnuevawebdml | Sin categorizar
In this very interesting video, marketing expert César Dabián talks about psychomarketing: these mental processes that lead us to buy products and services. We love this video because while it explains that psychomarketing can be a tool used to deceive or manipulate...